Seller Central Training & Certification

To run the business smoothly, the business owner should have understanding about the business and few technical parts which is important to understand the business growth and planning.

We trained sellers on how to effectively use the Marketplace Seller Central Platform effectively. Out Training service covers all aspects of managing Amazon and Flipkart business, from protect listing to inventory management, advertising and customer support.

aspects of managing an Amazon business, from product listing to inventory management, advertising, and customer support. Whether you‘re a new seller or looking to scale, these training programs can help you navigate the complexities of the platform.

Our seller central training is design from basic so that any sellers from any business or educational background would understand easily. Our Main training module is as follows-

1. Introduction to Amazon Seller Central

Overview of the platform‘s features and interface.
Understanding account types: Individual vs. Professional.
Setting up and managing your Seller Central account.

1. Product Listing and Optimization

How to create high-quality product listings.
Importance of product titles, bullet points, descriptions, and images.
Using SEO strategies to improve search rankings.
Creating variations for products (size, color, etc.).

3. Inventory Management

Adding and managing inventory in Seller Central.
Understanding FBA (Fulfilment by Amazon) vs. FBM (Fulfilled by Merchant).
Restocking alerts and inventory performance index (IPI) optimization.
Managing stranded and suppressed inventory.

4. Pricing Strategies

Setting competitive pricing using Amazon‘s tools like the Automate Pricing feature.
Monitoring competitors and adjusting prices to win the Buy Box.

5. Amazon Advertising

Introduction to PPC campaigns (Sponsored Products, Sponsored Brands, and Sponsored Display).
How to set up and manage ad campaigns.
Analyzing advertising performance and optimizing for ACoS and ROAS.

6. Order Fulfillment

Introduction to PPC campaigns (Sponsored Products, Sponsored Brands, and Sponsored Display).
How to set up and manage ad campaigns.
Analyzing advertising performance and optimizing for ACoS and ROAS.

7. Customer Support

Responding to customer inquiries and reviews.
Handling negative feedback and maintaining high seller ratings.
Best practices for ensuring customer satisfaction.

8. Reports and Analytics

Understanding Seller Central reports (sales, inventory, advertising, etc.).
Analyzing performance metrics like sales velocity and conversion rates.
Leveraging data to make informed business decisions.

9. Compliance and Policies

Understanding Amazon‘s rules and guidelines to avoid account suspension.
How to handle policy violations and reinstate suspended accounts.
Managing intellectual property and brand registry.

10. Advanced Strategies

Expanding internationally with Amazon Global Selling.
Using Amazon‘s tools like Brand Analytics and A+ Content.
Strategies for scaling and automating your business.

Training Formats

One-on-One Coaching: Personalized guidance tailored to your business.
Group Workshops: Interactive sessions with other sellers.
Online Courses: Flexible, self-paced learning with video tutorials and resources.

Benefits of Seller Central Training

Faster Learning Curve: Gain insights and tips from experts.
Error Prevention: Avoid costly mistakes with guidance on compliance and best practices
Improved Efficiency: Learn how to use tools and features effectively.
Scalable Knowledge: Build a strong foundation to grow your Amazon business.

Who Should Use Optimization Services?

New Sellers: To learn the basics and set up for success.
Existing Sellers: To optimize operations and stay updated on Amazon‘s changes.
Teams: For businesses with multiple team members managing the Seller Central account.