1. Account Setup & Onboarding

• Creation of a new seller account or optimization of an existing one..
• Assistance with Amazon Brand Registry application and setup for trademarked brands.
• Initial setup of tax information, payment details, and compliance with Amazon‘s account requirements.

2. Product Listing Creation & Optimization

• Creation of optimized product listings, including keyword research, titles, bullet points, descriptions, and backend search terms.
• High-quality image support, including lifestyle and infographic images, to enhance product appeal.
• Enhanced Brand Content (A+ Content) creation for Brand Registered sellers to improve listings and drive conversions.

3. Amazon Storefront Creation & Management

• Design and management of an Amazon Brand Store, showcasing the entire product catalog in an engaging and brand-aligned way.
• Regular updates to the Brand Store layout, banners, and product categories to reflect promotions, new products, or seasonal trends.
• Monitoring of store performance metrics to drive improvements.

4. Inventory & Order Management

• Forecasting demand and planning inventory to avoid stockouts and overstock situations.
• Management of FBA (Fulfilled by Amazon) and FBM (Fulfilled by Merchant) inventory.
• Multi-Channel Fulfillment (MCF) integration for inventory across different sales channels.
• Handling order processing, shipment tracking, and returns.

5. Advertising and PPC Campaign Management

• Creation, setup, and management of Sponsored Products, Sponsored Brands, and Sponsored Display ads.
• Strategy development for maximizing return on ad spend (ROAS) with targeted keyword and audience research.
• Ongoing campaign optimization to increase visibility, lower ACoS, and improve ad performance.
• Monthly performance reporting on ad campaigns to assess ROI and identify areas for improvement.

6. Product Launch & Promotions

• Product launch strategy development, including listing audits, promotion planning, and targeted advertising.
• Setup and management of Amazon Vine Program (for product reviews) and other early review programs.
• Planning of deals, discounts, and coupons to boost visibility and sales.

7. Customer Service & Review Management

• Management of customer inquiries, messages, and reviews to maintain high customer satisfaction.
• Monitoring of feedback and reviews, responding to customer concerns, and addressing any negative reviews.
• Implementation of follow-up email campaigns and proactive outreach for review generation.

8. Account Health Monitoring & Compliance

• Regular monitoring of account health metrics, such as order defect rate, late shipment rate, and policy compliance.
• Proactive identification and resolution of potential account issues to prevent suspension.
• Support with account suspension appeals and reinstatement, if necessary.

9. Data Analytics & Reporting

• Regular tracking of key performance indicators (KPIs), such as sales, conversion rate, and customer acquisition cost.
• Comprehensive reports that include insights into sales trends, customer behavior, and advertising effectiveness.
• Recommendations for improvements based on data-driven analysis and market trends.

10. International Expansion & Compliance

• Assistance with expanding into international Amazon marketplaces, including Europe, Canada, Asia, and Australia.
• Guidance on tax compliance, shipping requirements, and international marketing strategies.
• Support with global inventory management and localization of product listings for new markets.

11. Brand Protection & Intellectual Property Management

• Monitoring for unauthorized sellers and counterfeit products that could harm brand reputation.
• Use of Amazon Brand Registry tools to remove infringing listings.
• Setting up and enforcing Minimum Advertised Price (MAP) policies, where applicable.

12. Ongoing Strategy & Consultation

• Regular strategy sessions to align on goals, assess performance, and adjust tactics as needed.
• Competitive analysis to stay ahead in the marketplace and identify new growth opportunities.
• Monthly and quarterly reviews to ensure all strategies align with business goals and deliver desired results.